# The Need for a Native Token

Traditional entertainment ecosystems are plagued by inefficiencies, misaligned incentives, and exploitative practices that prioritize centralized platforms over users. Fans generate immense value through their data, engagement, and loyalty but receive little in return. Creators struggle to monetize their work fairly, while brands face challenges in accessing authentic, permissioned insights about their target audiences.&#x20;



These systemic issues demand a new economic model—one that aligns incentives, rewards participation, and fosters collaboration across all stakeholders.



AAA addresses these challenges by serving as the unifying currency of DINE.\*\* It enables seamless transactions, incentivizes user contributions, and facilitates decentralized governance, ensuring that every participant in the network has a stake in its success. By embedding $AAA into the fabric of DINE, we create a self-sustaining ecosystem where value flows organically between fans, creators, and brands.

